《網銷秘密》｜備註（Endnotes）

Foreword

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1.Kennedy, Dan S. No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich, 3rd Edition. Gildan Media Corporation,

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Preface 

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2.Kennedy, Dan. "The Most Important Question You Should Ask When Advertising." Dan Kennedy's Magnetic Marketing. February 26, 2013. 

https://nobsinnercircle.com/blog/advertising/the-most-important-question-you-should-ask-when-advertising/

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Introduction

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3.Lapre, Don. "Don Lapre." Wikipedia, The Free Encyclopedia. Accessed November 22, 2019. https://en.wikipedia.org/wiki/Don_Lapre

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SECTION ONE

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Secret #2

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4.Much, Marilyn, "Claude Hopkins Turned Advertising Into A Science, Brands Into Household Names." Investor's Business Daily. December 20,2018.https://www.investors.com/news/management/leaders-and-success/claude-hopkins-scientific-advertising-bio

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5.Manning, Drew. "60-Day Keto Jumpstart." Complete Wellness. Accessed November 22, 2019.https://completewellness.com/products/60-day-keto-jumpstart

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Secret #4

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6.Kutcher, Jenna. "Why You Need a Brand, Not a Business." Jenna Kutcher (blog). June 28, 2017.https://jennakutcherblog.com/why-you-need-a-brand-not-a-business/

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7.Lee, Stan. "A universe of flawed heroes: Stan Lee was ahead of his time." Associated Press. November 13, 2018.https://www.apnews.com/d355ac3dbc154c7abee0e01a998b371d

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Secret #5

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8.Stansberry, Porter. Presentation at GIC SuperConference, Chicago, IL, 2011. 

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9.Robbins, Tony. Unlimited Power. Simon & Schuster, 2000. 

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Secret #6

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10.Brafman, Ori and Rom. Sway: The Irresistible Pull of Irrational Behavior. Knopf Doubleday Publishing Group, 2008. 

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11.Lewis, Jared. "What Is Breakthrough Advertising?" Houston Chronicle. Accessed November 22, 2019.https://smallbusiness.chron.com/breakthrough-advertising-36576.html

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Secret #7 

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12.Miller, Donald. Building a StoryBrand: Clarify Your Message So Customers Will Listen. HarperCollins Leadership, 2017. 

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13.Seinfeld, "The Pitch," NBC, September 16, 1992.

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SECTION TWO

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Secret #8

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14.Pagan, Eben. "The Kiss Test and Knowing When to Kiss Her." Double Your Dating. Accessed November 22, 2019. https://doubleyourdating.com/the-kiss-test

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Secret #9

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15.Levesque, Ryan. Ask. Dunham Books, 2017. 

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Secret #16

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16.Walker, Jeff. "Product Launch Formula." Product Launch Formula. Accessed November 22, 2019.https://productlaunchformula.com

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Secret #17

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17.Sullivan, Dan. The Dan Sullivan Question. The Strategic Coach Inc., 2010. 

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SECTION THREE 

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Secret #20

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18.James, Vince. "The 12-Month Millionaire." The 12 Month Internet Millionaire. Accessed November 22, 2019. https://www.12monthinternetmillionaire.com

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SECTION FOUR

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Secret #28

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19.Halbert, Gary C. "BIG Idea." The Gary Halbert Letter. Accessed November 22,2019.https://thegaryhalbertletter.com/newsletters/zhzz-07_big_idea.htm

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